139. How PETA Made Radical Ideas Mainstream | People I (Mostly) Admire

Explores how advocacy reshapes norms using persuasion and incentives, with animal ethics and policy implications.

Podcast episodeanimal rightsanimal welfare policybehavior changeeuthanasiamoral advocacypublic campaignsSteve Levitt

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• Freakonomics · 2024-09-02

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